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This program covers the foundations to mastery of digital advertising including how the strategic role and purpose of Search, Social, Video and Display ads.
Learn the foundations of digital marketing and everything you need to know to get started.
In this course, you will see exactly how to build a solid digital marketing strategy so that you are positioning your business for success in digital.
This Digital Measurement Course will show you how to create a strong measurement and analytics approach to validate your digital marketing efforts.
Everything you need to know to run an effective email marketing campaign that gets results.
Learn how to navigate the vast amount of data found in Google Analytics and focus in on gaining insights from that data.
Everything you need to know about optimizing your website to rank better in the search engines and how an SEO plan can drive big results.
Learn the tools and tips you need to get the best results out of social media for your business.
Learn the benefits of a website for your business and the importance of a strategically planned website.