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Business Idea Generation: How To Come Up With Business Ideas
Warm welcome and introduction to this business ideas course
Business idea course overview and instructor introduction (2:04)
5 Common business challenges (3:33)
Three types of business ideas (5:32)
Should you follow your passion?
Should you follow your passion? (4:13)
Picking and narrowing down on the industry
Picking an industry - any large industry can make money (2:39)
Your business goals (3:16)
Combining Industry and goals for unique & personalized business idea beginnings (5:04)
Adding demographics and psychographics to your idea (6:39)
Putting the ideas through a quick test (6:43)
Bigger checklist: 18-item business idea checklist (4:22)
Case study
Case study of one of my own ideas I tried that failed (5:28)
More idea generation
EXERCISE: Get unique and creative business ideas (6:51)
Let's compare results from previous exercise - if yours are different, tell me (3:29)
How to come up with physical product ideas (4:38)
Business idea brainstorming and evolution
3 paths to business idea evolution (4:17)
How to get feedback from industry experts (6:56)
How to get paid expert feedback (2:41)
What to do if you have too many business ideas (5:05)
Brainstorming and stormwriting (5:50)
The Marshmallow test - Stanford study of the best predictor of future success (6:28)
Additional help in planning
S.W.O.T analysis (3:57)
How to create your website
How to choose a domain name (8:25)
Protecting intellectual property and your ideas
Six ways to protect your intellectual property (4:17)
Creating a moat around your business (6:11)
For first-time entrepreneurs: More on moats, barriers, and long-term competition (6:11)
Business registration
Section introduction (2:15)
Company registration and formation decision (LLC vs. S Corp vs. C Corp) (8:36)
Business idea course overview and instructor introduction
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