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Executive, Life Coach, Career, Or Business Coaching Success
Coaching course introduction and welcome
Coaching course welcome and instructor introduction (1:54)
Introduction to the coaching business
What is coaching and what isn't coaching (1:42)
How early or late should people start coaching? (4:23)
How to know if maybe you should not be a coach (2:46)
Coaching certificates or degrees: should you get them? (5:20)
How many hours a week should you expect to work (4:16)
Coaching revenue
How much you can expect to make as a coach (4:49)
Disclaimer about presentations (3:17)
How to charge & how much to charge (5:05)
Should you charge hourly rates as a coach? (2:05)
Additional revenue streams for coaches (5:22)
Example of expensive coaching programs with minimal coaching hours (4:41)
Creating your coaching website
How to quickly set up your online presence and get up and running (2:32)
Examples of coaching websites (3:44)
Promoting your coaching business
Marketing and how to get clients (5:34)
How Marc uses his Facebook group and his podcast to drive leads (3:06)
Coaching locally vs. coaching on Skype (4:04)
Free or discounted consultations: Should you do them? how to best handle them! (4:20)
Structuring your coaching program
Example of a coaching program week to week & how to help your clients succeed (8:57)
Getting better clients and choosing your coaching niche
How to get better paying clients and get into more lucrative niches (4:17)
How to position yourself as the expert in your niche (3:12)
Strategies to find your business coaching niche (4:54)
Productivity for coaches
Time management tips for coaches to get a lot done (3:14)
Coaching motivation and productivity
How to make the jump from 9-5 to full time coaching (4:06)
Things to outsource to open up time in your day (2:27)
Motivation from Marc
What is your why? (1:43)
Basic ads overview
Ads overview: Facebook vs. LinkedIn vs. YouTube vs. Google Ads (12:04)
Getting coaching clients from a service called Clarity
Introduction to Clarity (0:43)
How to become an expert on Clarity (0:29)
How to choose your top profile keywords and boost your on-Clarity SEO (4:04)
How to rank even higher and get discovered even more (3:10)
Adding your 5 listings (1:57)
How to increase your sales conversion with a video (2:27)
How to make a clarity widget for your website to make more sales (1:00)
Creating professional LinkedIn Profile
LinkedIn as your reputation management on online resume (1:34)
Professionally branding your 2 LinkedIn images (3:27)
Managing your website listing on your contacts details (2:32)
Updating your byline to promote your business or brand you (1:13)
How to create a nice summary for your LinkedIn profile (5:34)
LinkedIn endorsements and recommendations (4:30)
Fast way to get recommendations (1:48)
Experience, publications, and other important sections of your LinkedIn profile (5:47)
Five hundred contacts and managing your connection requests (2:43)
Company page for branding and SEO citation (1:28)
Participating in LinkedIn groups (2:31)
Your LinkedIn feed (2:05)
Using a lead-generation vetting form to identify high-potential leads
Section introduction for creating a lead gen vetting form (1:52)
Creating an account in Google Docs so we can use Google Forms (2:35)
The project we will do with Google Forms to save time and money (4:23)
Planning our form questions to properly vet our leads (5:34)
Creating the form from a nice template (5:28)
Embedding the form on your website (4:43)
Getting and managing responses (4:18)
How Marc uses his Facebook group and his podcast to drive leads
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