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How to sell more handmade, affiliate & digital products NOW!
Introduction to the course
Warm welcome, introduction to the course & how you can get the most out it (2:37)
How to use the discussion to get my personal feedback for you and your business (1:17)
Pro tip: how to quickly get through this course (1:55)
Methodologies From The Smartest Marketers & Salespeople In The World
Seth Godin and the purple cow (4:57)
Steve Blank and customer development (4:50)
Pricing strategies
Pricing if your platform relies on SEO (2:27)
Charging premium prices (2:41)
Give free or discounted consultations (2:24)
Use elements of the Freemium business model when you can Preview (1:57)
Experimentation is key to finding the ideal price (2:09)
SEO & selling products that people search for
How to make Google Plus posts that boost the SEO of your sales/product pages (5:51)
How to rank almost any product page in Google to sell more products (8:18)
SEO top ranking factors from 150 industry experts (10:59)
How to attract attention & close the sale: effective copywriting that sells
Headlines (7:28)
AIDA: How to make people desire your product and convert them into buyers! (10:54)
Sales copywriting that potentially increases sales manyfold-1 (7:05)
Sales copywriting that potentially increases sales manyfold-2 (5:54)
How to increase sales by adding scarcity (2:48)
How to create the perfect online sales page
How to write the product description for SEO & getting people to buy-1 (7:59)
How to write the product description for SEO & getting people to buy-2 (6:52)
Ideal thumbnail or image attributes that get attention (6:25)
Reviews matter: ways to get good reviews (4:59)
Adding social proof to your product (3:37)
Make it easy to buy (2:22)
Online platforms where you can sell
Selling from your website vs. large platforms that have millions of shoppers (4:03)
Add shopping cart and sell right from your site. Wordpress vs Magento vs Shopify (9:38)
Driving paid traffic vs. driving free traffic (6:09)
Selling from Facebook for free (4:16)
Best hacks to sell on Facebook for free without paying them (8:03)
How to sell on Facebook with paid advertising-1 (7:27)
How to sell on Facebook with paid advertising-2 (6:31)
How to sell on Quora (6:15)
How to rank your products and sell on Amazon (9:06)
ProductHunt.com (1:34)
Sell your products on Fab.com (1:42)
Selling on Shopping.com (1:47)
How to use sales and promotions to sell on discount and coupon sites (10:34)
Tips to sell on forums and online communities (3:56)
Create physical products to sell EVEN IF don't know how to make products (4:49)
NEW! advanced Twitter marketing strategy to drive sales and branding (10:30)
Please take a second to add a review of this course or tell me how to improve it (3:26)
Selling books (Kindle and hardcopy) on Amazon
Amazon Kindle keyword research, categories and search-1 (9:52)
Amazon Kindle keyword research, categories and search-2 (8:24)
Strategies to make your book a best seller and get many readers (9:07)
Kindle countdown deals to promote your book (8:28)
How to use Kindle free days to promote your book (9:36)
Selling offline
Why selling in person can be great: instant feedback and real conversations (3:12)
Selling in brick & mortar stores (6:04)
Miscellaneous
How to sell a food item (6:53)
Build an audience and a following, and sell to them long-term (2:03)
How to build out a full sales team (5:53)
Conversion rate optimization theory: beginner but necessary topic (3:59)
Tips to sell products (11:44)
How to get referrals for your business (7:50)
NEW! My early mistake in choosing a business niche (4:13)
NEW! Sept 2015: what to do with hagglers (2:53)
How to increase sales and traffic from your email signature (2:12)
NEW! How to increase engagement using images when you try to sell on Facebook (4:01)
NEW! How I sell on Facebook in an effective and legitimate way (3:52)
How to use pinned posts on Facebook to sell (1:51)
Conclusion
I want to hear from you. Please post questions and start community discussions (1:58)
Steve Blank and customer development
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