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The Non-Technical Person's guide to building products & apps
Get acqainted
Meet the instructor (5:55)
Say Hi! (1:20)
Course overview (2:54)
Section 1 review material
Getting ready
The 3 essentials of feasibility (8:27)
How much is this going to cost? (12:44)
Is learning to code a waste of time? (5:41)
Section 2 review material
Start validating your idea
The idea validation framework (11:27)
The idea we're going to use as an example (3:19)
Customer segmentation (14:08)
Running a qualitative analysis offline (14:59)
Extra: Before you start validating (4:12)
Section 3 review material
Scope out your competition
Advanced search techniques for finding competitors (13:36)
Running a competition analysis (16:50)
Section 4 review material
Getting your first customer feedback
Conducting the 5 second test (16:01)
Proved.co method (8:35)
Quick & Easy validation through email (12:44)
Validation through online groups (12:53)
Section 5 review material
Creating your pitch experiment
How to create a Launchrock landing page to gauge interest with (18:43)
Using UnBounce for more in depth analysis (26:11)
Setting up A/B tests for your Unbounce page (17:01)
Adding conversion goals + dynamic text (7:30)
Adding a payment button to your page (11:06)
Extra: Using a payment button in email (5:14)
Extra: Getting a logo for free (8:03)
Extra: Getting a better logo for $5 (6:53)
Extra: Getting domain names (10:01)
Section 6 review material
Testing your idea in the wild
Using Google ads + Launchrock for validation (16:37)
Using Facebook ads + Launchrock to test your idea (15:55)
Getting free coupons for Google ($75), Facebook ($50), Bing ($50) (7:04)
Section 7 review material
Evaluating results
Looking over the results (6:22)
What to do with emails IMMEDIATELY (2:02)
To repeat or not (6:40)
Section 8 review material
Introduction to prototyping
Crash course terminology (12:02)
What exactly is a wireframe? And what's a prototype? (6:25)
The reason we use wireframes and prototypes (10:04)
Concepts: High fidelity and low fidelity (6:40)
Important things to understand beforehand (4:45)
Picking a tool (8:09)
Following the construction path (18:30)
Section 9 review material
Pre-prototyping exercises
Coming up with strategy (11:29)
Coming up with scope of our project (18:25)
Section 10 review material
Sketching it on the cheap
Intro to sketching (1:10)
Materials for sketching (3:45)
Sketch it out part 1 (14:55)
Sketch it out part 2 (8:13)
Upgrade to a tool, getting started with Pidoco (10:27)
Getting used to the features in Pidoco (11:44)
Creating a quick sitemap upfront (14:56)
The site elements to start with (5:39)
Using templates (2:33)
Handling images in Pidoco (9:54)
Adding and controlling Layers in Pidoco
Annotate everything (10:48)
Getting up and running with Balsamiq (19:50)
Balsamiq continued (3:34)
An example of a page made with Balsamiq (3:21)
Creating the low fidelity version of the Happy Hour app (38:25)
Section 11 review material
Making an interactive prototype
Why I don't use HTML/CSS (2:43)
Introducing M.A.P. (10:03)
Adding interactivity to your prototype (15:04)
Creating the tablet version (9:58)
Colloborators & reviewers (12:51)
Section 12 review material
Designing it on the cheap (optional)
Design it! (3:17)
Option #1: Graphic design freelancers - should I go this route? (8:46)
Option #3: Templates (13:33)
The design packet - save yourself 80% of the headaches (5:44)
Section 13 review material
Building it on the cheap
Where to find freelancers (7:40)
Intro to Elance (19:18)
Intro to Elance continued (2:29)
Intro to oDesk (19:40)
Intro to oDesk continued (5:53)
Intro to Freelancer (8:50)
5 pillars for evaluating contractors (16:33)
The $50 test (4:12)
6 red flags to look for (8:09)
Tools for bug testing (8:44)
Becoming a bug hunting master (11:30)
Bug hunting on mobile - a whole new beast (5:11)
Section 14 review material
Section 4 Commentary
Tip: Don't worry about extra work - follow my guidance (2:13)
In country or out of country? Its easy (4:44)
Are contractors a long term solution? (6:09)
The difference between outsourcing and contracting (2:45)
How do you pick a development "stack"? (11:27)
Tip: Some thoughts on bug hunting (1:42)
Tip: Why are freelancers so cheap? (5:21)
Tip: Fixed rate vs hourly rate - Use my method! (10:01)
Tip: Equitizing your contractor (5:34)
Tip: Off hours developers - what they are, where to find them (3:09)
Tip: The truth about referrals (3:22)
Tip: What is good? Avoid this trap (9:12)
Tip: Accelerate your testing this way (0:49)
Section 15 review material
The finish line and beyond
Where do I go from here? (3:46)
Section 16 review material
Course Commentary
The dilemma of recruiting tech (18:02)
Why does equity matter? (13:49)
Product - Team - Interest - Traction (9:02)
Section 17 review material
Extras
Our $4k NDA. Yours for free
EXCLUSIVE: Test run of the entire course just for my Udemy students!
Lets select an idea (2:29)
The test idea - videoinabox! (3:40)
Section 19 review material
Giveaway results
Giveaway 03/04 Two (2) Amazon $25 giftcards ~ Winners! (1:59)
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