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How To Create A Video Sales Letter That Sells From Scratch!
Section 1: Welcome To Our Course! Learn How To Create A Video Sales Letter Today!
Welcome To The Complete Video Sales Letter Course! Here is What You Will Learn! (3:02)
Section 2: PREPARATION FOR YOUR VIDEO SALES LETTER
Getting Started (3:05)
Tools Needed (13:32)
Creating For Free (1:59)
Section 3: HOW A VIDEO SALES LETTER WORKS
Video Sales Letter Concept (2:39)
Video Sales Letter Example (2:23)
Section 4: WRITING YOUR VIDEO SALES LETTER
12 Steps to Writing a Great Video Sales Letter (11:23)
Step 1: Compelling Greeting with Benefit (7:31)
Step 2: State the Problem (5:10)
Step 3: Twist the Knife (4:33)
Step 4: Establish Scarcity (5:32)
Step 5: Provide the Solution (Product) (1:50)
Step 6: Features and Benefits (5:56)
Step 7: Call to Buy # 1 (3:56)
Step 8: Present Your Expertise (2:07)
Step 9: Guarantee(s) (2:03)
Step 10: Call to Buy # 2 (1:23)
Step 11: Warnings (2:30)
Step 12: Call to Buy #3 (1:26)
Section 5: CREATING YOUR VIDEO SALES LETTER
Recording Your Video Sales Letter (4:24)
Editing and Finalizing Your Video (6:15)
Posting Your Video (7:07)
Example Video Sales Letter (Radio Membership Service) (13:53)
Section 6: SELLING WITH YOUR VIDEO SALES LETTER
The Magic Buy Button (4:49)
Section 7: WHAT TO EXPECT WITH YOUR VIDEO SALES LETTER
Expectations (1:47)
Testing (2:00)
Section 8: SUMMARY
Review (7:50)
Step 4: Establish Scarcity
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