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Marketing plan template: How to write a marketing plan
Course introduction
001-Course introduction and welcome (1:17)
002-How to use the discussion to get my personal feedback for you and your business (1:17)
Marketing plan basics
003-What is a marketings plan (1:19)
004-First time entrepreneur and marketer mistakes (2:05)
005-What makes a GOOD marketing plan (3:07)
006-Why it is SO important to have a marketing plan (2:30)
Marketing plan sections
007-Marketing plan introduction section (0:56)
008-Goals, deadlines and timelines (6:21)
009-Budget and resources (2:39)
010-Differentiation: how your business is unique? (6:07)
011- Pricing and discounting promotional strategies (3:37)
012-Your target market to whom you will promote your business (4:38)
013-How to identify your ideal customer avatar (2:49)
014-Branding strategy (3:18)
015-Competitive analysis (6:16)
016-Customer retention strategy (5:58)
017-Strategy to maximize business referrals (1:24)
018-Strategy to maximize social referrals (1:51)
019-KPI Key performance indicators (3:52)
Conclusion
020-Your opinion matters to me. I want to make sure you love the course (2:18)
006-Why it is SO important to have a marketing plan
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