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Offline marketing: How to promote a business offline
Introduction to the course
Warm welcome, introduction to the course how to get the most out of the course (1:35)
How to use the discussion to get my personal feedback for you and your business (1:17)
Pro tip how to quickly get through this course (1:55)
General marketing fundamentals and good practices to be aware of
What is marketing 3 different definitions (7:06)
How to get creative marketing ideas (6:27)
Product quality as marketing (3:49)
4 pillars of marketing as a guide to help structure your thinking and planning (3:12)
True cost of your marketing (1:38)
The single biggest key to marketing success (5:13)
Offline marketing strategies & ideas
How to book yourself appearances on the radio (3:36)
How to get business referrals (7:50)
How to promote your business with business cards (3:46)
How to join a press club very few people know of this possibility (2:24)
When to hire a PR agency (4:15)
Print your website and logo on t shirts and hats. Wear them and sell them (1:38)
Get your community involved (1:18)
Why events can be a great way to promote almost any kind of business (3:50)
Promote your business with events here is how to promote the events like a pro-1 (6:40)
Promote your business with events here is how to promote the events like a pro-2 (6:35)
How to promote your business with flyers. Flyer marketing good practices (6:31)
Body language techniques that can help you when you sell to clients in person (3:48)
Door to door marketing how to sell and do effective door to door marketing (7:30)
NEW How to get publicity from events (6:11)
Conclusion
If you enjoyed the course, please consider leaving a nice review (2:18)
How to book yourself appearances on the radio
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