Digital Marketing Strategy

In this course, you will see exactly how to build a solid digital marketing strategy so that you are positioning your business for success in digital.

In this course, you will see exactly how to build a solid digital marketing strategy so that you are positioning your business for success in digital. Most businesses (of all sizes) tend to start with tactics, not strategies. This approach often leads to poor investments and unsuccessful executions. Having a clear strategy in place will maximize your return on investment, and get you the results you want.

What You’ll Learn:

  • Learn how to define your goals, strategies, objectives, and tactics
  • Understand the marketing funnel so your efforts reach the right audience
  • Get a comprehensive view of the digital ecosystem
  • Learn two different frameworks to prioritize your digital marketing efforts
  • Discover how to make smart digital decisions to get the most impact

Video Training: 3 hours 40 minutes


Your Instructor(s)


Boot Camp Digital
Boot Camp Digital

Boot Camp Digital is the global leader in digital marketing training. We provide online training, certifications, live workshops and custom learning experiences to clients around the globe. We grow digital marketing expertise for professionals to transform skills, results and impact.


We offer:

  • Online learning library – most extensive on-demand digital marketing trainings
  • Industry- accredited certifications – available through online or live training
  • Open-enrollment workshops – to accelerate your learning in a live Boot Camp
  • Customized training experiences – to match specific learning and transformation objectives



Digital marketing is still new, and it is constantly evolving, innovating and growing. This creates a skills gap. We close the gap and grow results with practical, relevant, hands-on training.


We’ve transformed countless start-ups and small businesses, as well as companies like Facebook, Google, IBM, P&G, GE, Nike, Harley-Davidson, Verizon, Prudential, NASA, General Mills and more. We’ll work directly with you to meet your specific objectives with a customized, practical and action-oriented program designed for adult learners. We consistently receive 5-STAR reviews because we build engaging, relevant and practical training.


Course Curriculum



Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Bonus content! Click to sign up for this free webinar on how to build your digital marketing strategy. When you start with strategy, everything else is easier!

Free Digital Strategy Workshop